The tea industry is evolving. Once seen purely as a comforting beverage, tea is now embraced as a wellness essential, a cultural ritual, and an art form. Among the many varieties, matcha has captured global attention, not only for its health benefits but for the calm, intentional energy it brings. As consumers become more mindful of where their products come from, the desire for authentic, traceable, and high-quality matcha is stronger than ever.
In this growing landscape, Teishu stands out by bridging two worlds. Created by the Swiss tea specialists at the London Tea Company, Teishu offers Japanese matcha with a legacy of over 125 years behind it. It is not just about importing tea; it is about honoring tradition, ensuring purity, and creating a product that feels personal, intentional, and real.
A Heritage Rooted in Quality and Craft
Teishu is born from the London Tea Company, a family-run business that has been synonymous with fine tea since 1896. Now in its third and fourth generation, the Bisang family continues to uphold the same values that started it all: quality, transparency, and a deep respect for the craft of tea-making. Over the decades, they have earned trust by consistently delivering teas that speak to both the senses and the soul.
Creating Teishu was a natural extension of this philosophy. With their own label, the team could hand-select matcha varieties, build direct relationships with Japanese producers, and offer customers unmatched quality without the high markups of the traditional supply chain. What results is a product that carries the refinement of Swiss standards and the depth of Japanese tradition in every sip.
Direct from Japan, With Purpose
Teishu takes its name from the Japanese word for “host,” and that is exactly how the brand presents itself: as a guide through the world of matcha. By sourcing directly from Japan’s most reputable farms, Teishu ensures full transparency and exceptional organic quality. Skipping the middlemen also allows them to offer these premium teas at prices that make sense.
The collection features five carefully curated organic matcha varieties, each designed for a different kind of tea drinker. From the approachable Mekkiki for everyday rituals to the elegant Super Premium Tenno for ceremonial moments, Teishu gives you the freedom to explore matcha at your own pace, without compromising on authenticity.
An Invitation to Slow Down and Sip
Beyond the matcha itself, Teishu embraces the full experience of Japanese tea culture. The brand offers all the essential tools for preparing matcha the traditional way, transforming the act of making tea into something meditative and meaningful. It is not just about drinking a healthy beverage; it is about reconnecting with presence, intention, and heritage.
In a world that moves fast, Teishu offers a different rhythm. With every cup, it invites you to pause, breathe, and experience matcha the way it is meant to be: pure, grounded, and quietly powerful. It is more than a product; it is a moment of stillness, crafted with care from Japan to Switzerland.
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